previous arrow
next arrow

[rev_slider_vc alias=”testoriginal” el_class=”m0 onlymobile”][rev_slider_vc alias=”copycopy” el_class=”m0 onlydesktop”]


We are a strategy and engagement consultancy that activates courageous organisations for a sustainable future.

We turn provocative thinking into actionable strategies for lasting positive impact and value.

We are an extraordinary combination of accomplished leaders obsessed with making organisations better.

We exist to fulfil the potential of people to succeed and do good.

We are The Growth Activists.

mountaineers walk on the snow on the mountain


aerial view of buildings
From strategy to action for lasting positive impact
Our unique framework aligns a broader group of stakeholders putting purpose at the centre of strategy. This purpose-led methodology drives rapid growth & maximises the value of your business.
Sustainability as a strategic investment in future growth
Purpose-driven organisations outperform their competition with sustainable operating models that protect people, the planet and profit. From audit & assessment, to planning & implementation, our ESG consultants guide your journey to growing a good business for a better world.
team rowing
Creating purposeful engagement through communication
We collaborate with you to develop effective brand, communications and marketing strategies, built on solid strategic research and brave creative thinking. We equip you with a roadmap that grows brand value and activates your growth.
low start for sprint


Our culture is our unfair advantage. We are purpose-driven business leaders, obsessed with fulfilling the potential of people and businesses. We have real-life experience growing, transforming & exiting businesses.

Rosanna Iacono
Rosanna Iacono
– Managing Partner & Advisor

b consultant badge

Rosanna is a business leader with 25 years experience working with some of the world’s leading brands, including 16 years internationally with Nike and Levi’s, and C-suite roles in Australia delivering exits for Private Equity-owned businesses like Sheridan and Jurlique. Rosanna is a B Corp-trained B Consultant, is the Chair of NFP Stretch-A-Family and is an advisor to female-led retail-tech start-ups.

Rosanna’s key practice areas of strategic planning, responsible business, innovation, brand, and category, channel and geographic expansion, enable businesses to grow rapidly, efficiently, sustainably and ethically.

Phil Brown
Phil Brown
– Partner & Advisor
b consultant badge

Creating, planning and distributing content for nearly 20 years, Phil has headed up content and strategy departments for several agencies, but also brings extensive client-side experience having held senior marketing roles in a diverse range of organisations including big business, federal and state governments and not-for-profits.

In his key practice areas of brand, communications and content marketing, Phil enables businesses to accelerate their growth through a strategy first approach.

Kirsty Simmonds, Principal
–  Responsible Business & B Corp
b consultant badge

Kirsty is a business leader with over 25 years experience working with leading organisations, including 20 years in ASX listed financial services business AMP. Kirsty leads The Growth Activists’ Responsible Business practice and is an accredited B Consultant. She was one of the first professionals selected by B Lab to become an adviser in the region. Kirsty’s other practice areas include business strategy, brand strategy, reputation management and CX .

Kirsty has also worked across data and interactive media, tech, medical, fashion, tourism, and the arts. She led sponsor commercialisation strategies for the Sydney and London Olympic Games and the brand transition program for the corporate merger of AMP and AXA. Kirsty volunteers as an adviser to charities, with particular focus on services for women in need and early childhood education.

Erin Parry
– Group Account Director

Erin is a skillful project executive and people leader with a strategic mindset and creative flair. Her experience includes 8 years internationally with DDB London and adam&eveDDB working with clients like Tourism Australia and Philips, as well as 5 years at JOY in Sydney where was the Senior Account Director on a large portfolio of Vicinity retail centres, Chartered Accountants ANZ and Art Gallery of NSW.

Erin is highly accomplished in leading campaigns and projects for large, complex, multi-faceted brands. Her local and global client service experience spans a wide range of business sectors, across all media. Her mission is to deliver on-time, on-budget and on-brief, whilst helping brands grow through memorable work that resonates with audiences and is loved by all stakeholders.

Paul Graham-Dumbrell
Paul Graham-Dumbrell
– Senior Account Director

Paul is a seasoned Marketing and Digital Strategy professional with over 22 years experience successfully translating business objectives into go-to-market strategies that deliver outstanding results. As a team leader and creative problem-solver Paul has delivered winning strategic projects and digital campaigns for start-ups all the way through to ASX-listed enterprise businesses.

Paul’s experience spans across a range of industries including SaaS, FMCG, retail, tourism, health, higher education and government. He has worked both agency and client-side and is deeply empathetic to the needs of all stakeholders.

Leigh Neilson – Responsible Business Consultant

Leigh is an empathetic and collaborative sales leader and client partner with nearly 20 years global experience building brands in luxury branded fashion. She has proven success in the development and execution of ambitious expansion strategies, having continually delivered sustainable and profitable growth, across multiple channels and global regions.

Leigh is a qualified Circular Fashion Specialist, passionate about implementing positive change and partnering with individuals and brands to focus on responsible group and business transformation.

Adrian Gidaro – Account Director

Adrian is a driven client services professional, with a decade of experience that incorporates partnerships, operations, strategy, creative talent management, marketing and advertising roles.

With a unique background in the creative arts, Adrian excels at strategic problem-solving and project management, implementing frameworks that enable builders, thinkers, and creators to deliver their best work.

Adrian has worked across a wide range of sectors in both B2B and B2C, including FMCG and retail, pharmaceuticals and health, construction and resources, professional services, technology, and entertainment.

Mayank Sinha, Consultant

Mayank is a digital consultant with deep experience across CRM and across multiple platforms, tools and apps, including Salesforce, WordPress, PHP, Active Campaign, Thinkific, Zendesk, Clickfunnel, Membervault. Mayank is also skilled at connecting apps through Zapier and Integromat.

Mayank is passionate about actively exploring emerging technologies, whilst staying up to date on the industry trends and advancements that will make a difference to our clients’ online effectiveness.

Dr Ilan Kogus, Consultant
– Performance Psychologist and Business Coach

Ilan is a leading performance psychologist and business coach, working closely with business leaders and their teams to build capability and high performance. He combines his understanding of engagement and motivation dynamics with his deep knowledge of change management and growth strategy to create and support winning teams.

Ilan’s experience includes working with national and multinational companies in manufacturing, hi-tech, hospitality, medical, legal, consumer goods and service industries along with national and Olympic sporting teams.

Lee Tonitto
– Sustainability Advisor
Lee Tonitto is a Sustainability Advisor, with 25+ years’ experience working with leading B2B2C organisations, including with listed businesses like AMP, Count Financial, Revlon and Unilever.

Lee supports inspiring businesses to measure and improve their social and environmental performance.

Drawing on over 25 years of NED and C Suite ANZ region experience in the Retail, Financial Services, and Education sectors, Lee guides businesses using Sustainability Standards, Frameworks and Protocols towards improved environmental and social impact.
Lee is an accredited B Corp Consultant and GRI-trained.
a woman climbing on the cliff


Contact Form
a child stands in front of the stairs